Somehow it’s been two weeks again! Ack. I don’t know how it happens. I’m determined to make this blog focused and targeted in a bid to add value and create content that is tailored to suit a specific audience. I don’t think people will engage in the same random mish mash of thoughts and interests that are housed within my brain. But I’ve done the same thing I always so, I start a blog with no focus, I then zone in on an area naturally, I publicly declare that focus and then I lose interest.
Actually, I don’t think it is losing interest per se. Maybe more wimping out? It’s like once I announce my intention I scare myself off a bit, because what if I can’t think of content that suits, or I don’t have a photo that suit, or I write something fake out of a desire to fit into my focus area?
Basically, I think I need a wider focus, but I’d still like to have a blog that produces content that is likely to consistently appeal to a specific audience, rather than people visiting for one reason and then finding pointless posts that don’t fit into what they were looking for. Ultimately this isn’t a diary, it’s a collection of posts that are meant to add value. I’m not here to share my life story or my feelings or the behind the scene private gossip of my daily existence. That stuff is private. And by sharing it I become a commodity, my life becomes an item for people to consume. That’s not what this is about.
This is about me, well, preaching. Preaching about one area of my life that I believe is positive and which can help others who share the interests or are ready to make the switch.
The longer I spend as a ‘minimalist’ the longer I learn about the type of minimalist I am. And as that happens the more I am internally defining this blog. I have visited other minimalist blogs that just haven’t resonated with me because their version of minimalism isn’t the same as mine.
I would like to define my version of minimalism as ‘luxe minimalism with a focus on sustainability and ethics’. That’s the ethos I want to adopt. It’s less about saving money and living with items until they fall apart. Of course I don’t want excess and I don’t want clutter and I don’t believe in mindless consumption. But I do believe the positives of a beautiful interior and the positives of having quality items and the positives of supporting artists and creators and inventors or even big businesses with good intentions.
I want to invest in quality and I care about the aesthetic. So I will buy things from time to time, and that will be at the expense of removing an item that is still in good working order, simply because I would prefer a higher quality item that works with my interiors – eek. Sounds awful doesn’t it? I guess to offset the guilt I still want to focus on buying items from independent sellers or small stores wherever I can. But I won’t pretend there won’t be some big brands that I still utilise. I will make this work by ensuring the bigger brands I continue to buy from are underpinned by ethical and sustainable practices.
I hope you’ve managed to follow along with this post as I’ve meandered from my two week silence to wimping out of a focus to defining my focus more concretely… Basically to go back to where I started, I’ve had a busy couple of weeks with successful landing a new job plus multiple university assignments but that’s another story that’s not for the blog, and yeah still flying the minimalist flag. I’ll check in again soon.